Driven Race Week - Las Vegas, November 17-21
THE DRIVEN TOUR
Luxury. Innovation. Relationships.
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17 Years in the Making
Since our Las Vegas debut in 2009, DSM Luxury has produced more than 225 luxury sales and lifestyle experiences, partnered with 700+ sponsors, featured 100+ global luxury brands, hosted 15,000+ professionals, and represented 10,000+ businesses throughout Southern California and Las Vegas.
From the first VIP aviation hangar parties and luxury casino experiences to Auto Fashion showcases featuring Aston Martin and Porsche, DSM Luxury Home Showcases, poolside luxury automotive displays, seasonal fashion events, and curated luxury networking experiences, DSM Luxury has spent nearly two decades building relationships with affluent consumers, business leaders, entrepreneurs, and luxury brands.
Today, those relationships power The Driven Tour.
The Driven Tour is a luxury marketing and relationship platform connecting brands, businesses, sponsors, and innovators with affluent consumers, homeowners, business owners, investors, and decisionmakers through curated experiences and direct introductions.
We do not focus on impressions.
We focus on relationships.
Introducing Driven Race Week Las Vegas - November 17-21
This November, DSM Luxury launches its most ambitious Las Vegas initiative to date.
Driven Race Week brings together motorsports, luxury real estate, wealth management, artificial intelligence, clean energy, fashion, automotive, hospitality, and luxury lifestyle experiences during one of the most exciting weeks of the year in Las Vegas.
Built around our established Southern California and Las Vegas networks, Driven Race Week is designed to create meaningful introductions between partners, sponsors, clients, and luxury consumers.
For 17 years, we have built relationships.
Now we are bringing them together.
Experience luxury. Explore opportunity. Build relationships.
Learn More About Driven Race Week Las Vegas
Featured Driven Categories
Driven to AI
Driven to Fashion
Driven to Luxury
Connecting innovative AI companies, smart technologies and emerging solutions with affluent consumers, homeowners, and business leaders.
Driven to Luxury
Driven to Fashion
Driven to Luxury
Highlighting luxury automotive brands, dealerships, exotic vehicles, premium products, and elevated lifestyle experiences.
Driven to Fashion
Driven to Fashion
Driven to Fashion
Connecting global fashion brands, designers, retailers, and luxury consumers through curated showcases and strategic introductions.
Driven to Wealth
Driven to Discovery
Driven to Fashion
Connecting wealth management firms, private bankers, investment advisors, estate planners, family offices, and financial professionals with affluent clients and qualified prospects.
Driven to Discovery
Driven to Discovery
Driven to Discovery
Featuring luxury travel, hospitality, casinos, destination partners, concierge services, aviation opportunities, and unique lifestyle experiences.
Driven to Energy
Driven to Discovery
Driven to Discovery
Showcasing clean energy technologies, solar solutions, battery storage systems, EV infrastructure, sustainable luxury living solutions, and energy innovation.